Scroll Top

ABOUT US

What is Verus Hospitality?
The Truth is in the plan
VERUS
compass

[vehr-us] Latin adjective


1. True, Real, Genuine

2. Guided by Truth, Reason

Hoteliers want powerful results. 
At Verus Hospitality, we believe powerful results begin with powerful plans.

Our top-tier hotel professionals are hands-on leaders whose industry experience all began with on-property positions.  We know how to identify the true roadblocks that are standing in the way of success. What’s more, through years of experience, we know how to build the plans to achieve your goals. 

We devote personal attention to each property and ownership group, taking the time to understand current performance and capabilities.  This, combined with industry-leading and proprietary resources, allows Owners to realize their management and financial goals.

We believe everyone has the potential for greatness. We'll help you build the roadmap to get there.

Created to support hotel owners and operators who need a little extra help to maximize their NOI without the long-term commitment of a traditional management company, Verus Hospitality continues to partner with properties across major hotel brands, including Marriott, Hilton, IHG, Hyatt, Choice and Best Western.

Mission
Deliver Results. Develop Leaders. Driven to Serve.

At Verus Hospitality, this is more than just a statement. We’re passionate about achieving tangible success for your hotel. We also know that the most powerful way to get results is to develop strong leaders who make a real difference. At the end of the day, the heart of hospitality is in service. We extend our commitment to serve from our owners and guests to our employees and communities.

Vision
To change the world, one hotel at a time.

It may seem lofty, but we believe in the power of the ripple effect: Inspiring leaders hold themselves to a higher standard and transform their teams. Transformative teams create exceptional guest experiences. These moments have the potential to touch lives, inspire loyalty and leave lasting impressions. 

By staying true to our culture, we believe we can make a meaningful difference in the world, one guest, one hotel at a time.

Values
Do the right thing. 

We believe in doing what’s right, even when it’s hard. Integrity is the foundation of great service

Elevate Expectations.

We go above and beyond to raise the bar in everything we do, aiming to exceed expectations at every turn.

Create Genuine Connection. 

Building real relationships with our teams, guests, and partners is at the heart of how we do business.

Dream Big, then build a plan.

We love big ideas and bold visions, but we’re just as passionate about making them happen with a solid plan.

Al Reingold
IHG Owners Association
Chief Strategy and Integration Officer

Mike and Heather truly understand the owner mindset. Their expertise across the entire spectrum of hotel operations, coupled with their results-oriented focus, provides tremendous value to their clients.

Mark Hoefling
Best Western Hotels & Resorts
Vice President, Operations

Mike and Heather know how to create and maintain a culture of hotel performance.  They have experience to assist hotels to increase revenue, guest experience scores, employee engagement, hotel profitability, and more.  I am confident the Verus team can be a true value add to your hotel team.

Angela Murphy
Outrigger Hospitality Group
Vice President Sales - The Americas

Mike and Heather from Verus Hospitality are highly professional and dedicated individuals who provide exceptional hospitality services to their clients. Their attention to detail, commitment to excellence, and willingness to go above and beyond to meet their client’s needs are truly remarkable. They have a vast knowledge of the hospitality industry and are always up-to-date with the latest trends and best practices.

Their passion for their work is evident in everything they do, and their clients can trust them to deliver outstanding results. Overall, Mike Swanigan and Heather Grev are excellent hospitality professionals who are truly committed to providing the best possible service to their clients.

Mimi Oliver
WaterWalk Holdings, WaterWalk Hospitality
Chief Executive Officer

Under the expert guidance of Heather and Mike, our company has experienced a transformative journey in elevating our operations and our brand. Mike’s extraordinary operational expertise has streamlined our processes and significantly enhanced our efficiency. Further, his hands-on approach with execution, attention to detail, high sense of urgency and charismatic leadership style have been extremely valuable for our teams. Heather, on the other hand, is a strategic brand visionary. Her innate ability to see the bigger picture and craft a compelling strategy has been instrumental in elevating our brand identity. Her deep experience in branding and operations paired with her insights into market trends and innovative thinking make for an unparalleled skillset that has delivered tangible value to our company. Mike and Heather are a dynamic duo and embody the perfect blend of operational prowess and strategic acumen. Their highly collaborative approach and unwavering commitment to our success have made Verus an invaluable partner.